Leaflet on Open Eco Branding is available!

adminfeast Achievements, Publication, WG4_Publications

WG4 published a leaflet of “Starter kit for Open Eco Branding – General Introduction -” (オープン・エコブランディング スターターキット 総論編). In the leaflet, we propose ”open eco-branding” as an idea toward sustainable local agriculture. Starter kit for Open Eco Branding – General Introduction – (in Japanese)

The website “Archives of Japanese Honeybee Beekeeping” launched (Rika Shinkai, Project Researcher)

FEAST HQ Achievements, Report, WG3

We have recently launched a website “Archives of Japanese Honeybee Beekeeping” to introduce the history and culture of Japanese honeybee beekeeping. As many of you may know, there are two types of honeybees in Japan – native Japanese honeybees (Apis cerana japonica) and Western honeybees (Apis mellifera), which were brought to Japan in the Meiji era. And, most of the honeys on the market today are of the latter. The beekeeping of Japanese honeybees started in mountainous areas at the latest in the Edo period, and honey was then distributed and consumed for medicinal purposes. When kneading pills, for example, honey was a necessary ingredient. In “Hachimitsu Ichiran (Overview of …